To all the Genz out there wondering how to make a professional online presence, don't worry.
Prior to graduating from college, it is necessary to begin building your personal brand show you can showcase your skills, experience, accomplishments and interests for future employers.
Many employers are looking for candidates with an active presence online as part of their overall qualifications. Yet, many people don’t have an online portfolio of their own to help market themselves to potential employers.
But how to do that? Your regular social media isn't the only platform you'd require.
An online professional presence doesn't need necessarily need to be on Linkedin
Connect with people you know and grow your circle. Endorse people for endorsements in return. Keep updating everything you do, even as small as writing an article, on your Linkedin. It has become a primary source for HR Managers to recruit. So for freshly graduating students, it's the best platform to begin with.
If you are an artist in any field, make sure to have a blog that displays all your skills and achievements. Add your personal touch to the look and feel of the blog. Something that screams you!
If you are a photographer, Videographer or Fine Art student, You must create an online portfolio. You can send your portfolio with your résumé and cover letter to gauge your prospective employer to your level of skills and experience at an early stage of the job application process. As a fresh graduate, you portfolio will give you a leg up in convincing recruiters of your abilities and potential, especially if you lack relevant work experience.
You can choose to make a digital or physical portfolio depending on the type of of field you want to work in. But make sure you sell your skills as a label to invest in! So add your personal touch to whatever you create.